Writing: HBO’s WestWorld Teaches Us that Your Audience is The Enemy

teddyIf  you’ve been watching HBO’s WestWorld, then you’re probably pretty creeped out about the coming Singularity that will result in thousands of super-strong robots murdering us all in our beds.

If you’re a writer watching WestWorld you’ve just witnessed a Master Class in Audience Trolling.

The premise of the show is pretty clear: In an unspecified future (we assume) a hi-tech resort is built where the American Wild West is recreated using robots. Essentially this is a sandbox-style video game brought to 3D life; you dress up, interact with robots you can’t tell apart from the humans, and have adventures. These adventures might include killing or even torturing a robot, or having sex with robots, or generally doing whatever you want. Guns can hurt or “kill” robots but are only minor annoyances to Guests.

So, everyone watching the first episode is immediately trying to suss out who’s a robot and who’s real. And the writers know this, and they do what ever smart writer does: They treat their readers/viewers like the enemy and they troll them.

LAST STOP FOR THE TEDDY TRAIN

We’re introduced to Teddy, played by the impossibly handsome James Marsden, as he wakes up on a train heading into WestWorld. A few Guests in front of him discuss how much fun the resort is going to be. Teddy comes into town, resist the invitations to engage in a bit of side-questing, and interacts with Dolores, the pretty rancher’s daughter who is programmed to conveniently drop some groceries so Guests can latch onto her storyline.

Teddy has obviously played this loop before. He knows his lines, and before you know it he’s back at the ranch, where Dolores’ father has just been murdered. Now this is some Wild West action. Dolores is menaced by a man in black, Teddy steps forward to defend her … and then Teddy is killed, because (surprise) Teddy isn’t a Guest. He’s a robot.

TROLLING YOUR READERS

This is good storytelling for three reasons:

  1. It uses reader’s assumptions against them
  2. It keeps them engaged in what is otherwise exposition—the purpose of the preceding scene is to establish the loop and that robots interact with each other independent of Guests
  3. It ensures that viewers will begin speculating on who is a robot and who is a human, because you’ve established that this is a Trickster Universe

Treating your audience like the enemy means you’re in control of the narrative. Being overly friendly towards your audience means they’re in charge, because you’re trying to please them, trying to anticipate their needs like a good host. The former might seem counter-intuitive—aren’t authors supposed to please their audiences?—but it’s more effective because you’re setting the pace of discovery. And because people like to be tricked.

That last bit is one of the best things you can learn as a writer. Don’t be afraid of leading your readers on. People enjoy it when they’re fooled well. Just be certain your tricks have a narrative purpose.

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